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Monday, September 13, 2004
Use It, Abuse It
HOW TO USE THE BLC
I'm not a cityblogger. Can I still participate?
Whether you're a city blogger or not, you can use the Better Living Centre Toronto Cityblog for your own ill-gotten gain ... that is, traffic. If you have a story, dirt, gossip or an articulate opinion on something city-related, post it on your blog, send us a link to the post and if it fits, we'll include it in the mix.
What should I write about?
We don't really care if there was an accident on the DVP or a fire at Bay & Bloor this afternoon -- we're looking for stories with humour, novelty and unique views of the city that the rest of us don't see/hear about. If you're involved with something -- such as the TIFF -- we want to hear what's going on from an insider's perspective. And gossip, gossip, gossip. You know we love it. An anonymous tip is worth two in the bush ... or is that a bird in the hand?
What's in it for me?
Same thing the rest of us want. Readers. Lots of readers. When I was submitting to Last Chance City last year, what I appreciated the most was the spike in readership everytime I received a linking. And some of those readers stuck around. BLC is already receiving far more traffic that this tin-pot Blamblog ever has, and anyone can get a piece of that.
The other reason to participate is that cityblogs can help the city's blogging culture evolve, complimenting groups like GTABloggers. Cityblogs can encourage better writing by providing a reason for writing and feedback from a larger community of readers. Better writing and a stronger blog culture will attract more people to blog reading and give the tired mainstream media a run for its money. You can smell the fear from big media, now it's time to get organized, hone our skills and give 'em a reason to be worried.
Do you want columnists?
As reported earlier on the BLC, the Globe is taking it's columnists and retreating from the online community. The National Post did that ages ago. That leaves the field wide open for aspiring online columnists. If you think you can show Leah McLaren how it's done, post on your blog and send us the link. Keep in mind that it's harder than it looks -- plenty of people start strong and exhaust themselves after a few columns. It's easy to complain about McLaren ... but can you handle it?
Why didn't you link that great shot of the CN Tower on my photoblog?
Pretty much every photography teacher and film prof I've ever had has said the same thing, "No pictures of cats." Then, after they said that, they would complain about the overwhelming number of landscape, landmark and still life photos they'd endured throughout their careers.
Same goes for photoblogging. You can find the CN Tower photographed from every conceivable angle on the photoblogs but finding interesting pictures of the people in this city is difficult as hell. Why? Because photographing people is difficult. But, readers would rather look at pictures of other people than a 20-image sequence of shots of the Skydome opening, taken through the glass floor in the tower.
So, if you're a photoblogger, here's a challenge for you. We want to link to current event photos, preferably ones that include people. Bonus points for particularly interesting people or public figures. Great examples are the David Miller at the TIFF pics posted on the Daily Dose the other day.
Can I go now?
BLC is a work-in-progress. We're hoping that it becomes an exciting blog hub ... so look around, get involved in your city and post about what's going on. It's simple and it'll work. Now go, go, GO!
7:02 PM
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